Booze News You Can Use: SpikedSeltzer Makes for Tasty Tippling

Once upon a time, one’s tippling options were limited to beer, wine and cocktails. These were eventually joined by a bevy of fruity concoctions.

Oh, you know the usual suspects: they include wine coolers and hard lemonades, which tend to be both calorie heavy and shockingly sweet. Fortunately, the folks at SpikedSeltzer created an alternative made from purified water and natural ingredients; the beverage offers a light fruit flavor with less sweetness that’s also low in sugar and carbs and is gluten-free. “It’s brewed to taste like a fruit-flavored sparkling water with softer, more Champagne-like bubbles,” says SpikedSeltzer brand manager Carrie Shafir. “We get a lot of comparisons to LaCroix, which people can’t get enough of.” You can also use it in cocktails like the Margarita Fizz — 12 oz. of SpikedSeltzer West Indies Lime paired with ½ oz. fresh lime juice, 1 oz. tequila, 1 ½ oz. triple sec, garnished with a pinch of salt. “Even though we’ve been brewing SpikedSeltzer for four years, the drink and category we created is just now reaching critical mass,” adds SpikedSeltzer co-founder Nick Shields, suggesting that “people continue to move away from sugar, gravitating to lighter and healthier options.” spikedseltzer.com

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